Setup Guide

Connect organic traffic to pipeline and revenue

The step-by-step methodology we use to set up organic pipeline attribution for B2B SaaS companies. 7 steps, from UTM foundations to revenue reporting.

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What's inside

  1. 1UTM & Source Tracking Foundation
  2. 2Google Search Console + GA4 Configuration
  3. 3CRM Pipeline Integration
  4. 4Content-Level Attribution
  5. 5Revenue Connection
  6. 6Reporting Dashboard
  7. 7Ongoing Optimization Loop